Lion joins Games Sponsor Family

Lion has named XXXX as the official beer of the Gold Coast 2018 Commonwealth Games.

Lion Marketing Director, Ben Slocombe, joined Games Chairman Peter Beattie, CEO Mark Peters, and Member for Murrumba Chris Whiting, representing Commonwealth Games Minister Kate Jones, for the official announcement on the Gold Coast.

XXXX was the official beer of the Brisbane games in 1982 and now, 35 years later, the iconic beer will be on show for the Games in April next year.

Lion Marketing Director, Ben Slocombe, said XXXX is excited to support the largest event ever held in Queensland.

“It has been 35 years since the Brisbane Games and we can’t wait for next April so we can help Aussie fans take in the GOLD while they cheer for the Australian teams to bring home the gold.

The number one beer in the country gets to support the number one event in the country and where better to do it than on the Gold Coast, Queensland.”

Member for Murrumba, Chris Whiting, welcomed Lion into the Games Family.

“It’s great to have a Queensland icon supporting the Games.

“The XXXX brand has a long and proud history across Queensland. I know many Queenslanders love a XXXX GOLD and I’m pleased to welcome Lion to the GC2018 Sponsor Family.

“Lion has a well-deserved reputation for corporate responsibility through their ongoing support of major events and sporting clubs. It’s terrific to have them on board for the Games,” Mr Whiting said.

Games Chairman, Peter Beattie said next year’s Games are more than just 11 days of world class sport.

“Outside of competition, there are a number of ways to enjoy the Games experience including Festival 2018 and the associated arts and culture festival. XXXX will bring the GOLD to the Gold Coast.”

 Media contact:              Minister’s Office 3719 7530