State Government supports Sunshine Coast tourism with funding grant
Published Thursday, 15 November, 2007 at 10:09 AM
Minister for Tourism, Regional Development and Industry
The Honourable Desley Boyle
The Sunshine Coast will receive a special funding grant of $79,200 to deliver two key local tourism development initiatives, Tourism Minister Desley Boyle announced today.
“The funds will help Tourism Sunshine Coast to undertake a detailed review of the local tourism industry,” Ms Boyle said.
“This will give Tourism Sunshine Coast information to better understand the strengths and weaknesses of the local industry and be able to work with them to plan for the future.
“The funding will also help the region get more operators involved in Tourism Queensland’s Great Sunshine Way marketing activity.
“This is an award-winning international marketing promotion to encourage visitors to explore tourism experiences and destinations down the coast of Queensland.”
“The Sunshine Coast is a favourite with holiday travellers with the number of international visitors increasing by 23 per cent over the past year.
“As a Government, region and industry we must continue to generate new opportunities for growth in the region.”
Ms Boyle said the grant was part of a $1 million funding boost to assist regional tourism organisations to implement the Bligh Government’s ten-year, $48 million Queensland Tourism Strategy.
“The Queensland Tourism Strategy is a key election promise to secure the economic, environmental and social sustainability of the State’s tourism industry,” she said.
“I congratulate Tourism Sunshine Coast on preparing a funding submission dedicated to better understanding tourism market opportunities.
For more information on the Queensland Tourism Strategy visit www.qldtourismstrategy.com.au
Ends
Media contact: 3224 2004
15 November 2007
“The funds will help Tourism Sunshine Coast to undertake a detailed review of the local tourism industry,” Ms Boyle said.
“This will give Tourism Sunshine Coast information to better understand the strengths and weaknesses of the local industry and be able to work with them to plan for the future.
“The funding will also help the region get more operators involved in Tourism Queensland’s Great Sunshine Way marketing activity.
“This is an award-winning international marketing promotion to encourage visitors to explore tourism experiences and destinations down the coast of Queensland.”
“The Sunshine Coast is a favourite with holiday travellers with the number of international visitors increasing by 23 per cent over the past year.
“As a Government, region and industry we must continue to generate new opportunities for growth in the region.”
Ms Boyle said the grant was part of a $1 million funding boost to assist regional tourism organisations to implement the Bligh Government’s ten-year, $48 million Queensland Tourism Strategy.
“The Queensland Tourism Strategy is a key election promise to secure the economic, environmental and social sustainability of the State’s tourism industry,” she said.
“I congratulate Tourism Sunshine Coast on preparing a funding submission dedicated to better understanding tourism market opportunities.
For more information on the Queensland Tourism Strategy visit www.qldtourismstrategy.com.au
Ends
Media contact: 3224 2004
15 November 2007