Terri Irwin backs Minister’s Croc Wise campaign

Published Wednesday, 14 November, 2007 at 04:46 PM

Minister for Sustainability, Climate Change and Innovation
The Honourable Andrew McNamara

Terri and Bindi Irwin have become the new public face of a television campaign by the Environmental Protection Agency designed to promote ‘croc safety’ in North Queensland.

The Minister for Sustainability, Climate Change and Innovation, Andrew McNamara, will join Terri Irwin at Australia Zoo tomorrow on the inaugural Steve Irwin Day to launch a new Croc Wise community service announcement.

“Steve Irwin featured in an earlier community service announcement strongly urging Queenslanders and visitors to Queensland to be croc-wise when in crocodile country,” Mr McNamara said.

“The EPA and Australia Zoo are working together to raise awareness of this threatened species and promote appropriate behaviour in their wild habitats.

“Steve was a great ambassador for Queensland, and an exemplar of commitment to a cause, whose passion for conservation and contribution to the tourism industry were recognised internationally.

“He was one of those rare characters who had the power to influence a nation’s psyche, and his work and achievements live on through his family.”

Terri Irwin has continued her late husband’s passionate campaign for crocodile safety and protection adding her strong support for the new community service announcements.

“Bindi and I would like to encourage people to enjoy crocodile country as we do and be croc wise,” Terri said.

“People should treat all waterways in Northern Australia as croc territory, never swim where crocodiles live, camp well back from the water, keep rubbish secure, and never clean fish at boat ramps.

“Being croc-wise is about showing these apex animals respect,” she said.


Media contacts:
Minister’s office – Peter McCarthy 3336 8004
Terri Irwin - Katie Maynes 5436 2024

Editor’s Note: an electronic copy of the community service announcement and still shots from the announcement are available on request.