Published Monday, 18 June, 2007 at 03:07 PM
Premier and Minister for Trade
The Honourable Peter Beattie
CLIMATESMART ACTIONS TO HELP QUEENSLAND AND HELP THE PLANET
The State Government has invested $2.5 million in a 12 month state-wide campaign to raise community awareness of climate change with a focus on the small changes people can make in their daily lives to reduce their environmental impact.
Premier Peter Beattie and Minister for Environment and Multiculturalism Lindy Nelson-Carr launched the campaign, called ClimateSmart Living, during Community Cabinet in Airlie Beach.
Mr Beattie said the whole-of-government program would promote the simple things people could do at home, at work and while travelling to reduce greenhouse gas emissions, save money and conserve resources.
“This campaign builds on the government’s commitment to tackling climate change which includes the Queensland Climate Change Centre for Excellence and our $300 million commitment to Clean Coal technology,” Mr Beattie said.
“Climate Change has risen in prominence as a major global issue and is now deemed the single biggest environmental threat facing us today.
“Research conducted by AC Nielsen on behalf of the EPA last year revealed that 52 percent of Queensland residents see the environment as a very important personal priority.
“The only factors more important as personal priorities are family and friends.
“The research also revealed that 34 percent of residents are uncertain what actions they could be undertaking to prepare for climate change.
“The campaign will focus on energy efficiency and progress to sustainable housing, water, waste and other environmental issues.”
Ms Nelson-Carr said ClimateSmart Living was designed to promote simple strategies and personal commitments for living sustainably.
“It’s the little things we do that make a world of difference,” Ms Nelson-Carr said.
“It could be as simple as people changing lightbulbs in homes to compact fluorescent lightbulbs to reduce electricity consumption, or keeping the air pressure in car tyres at a good level to reduce fuel consumption.
“A dedicated website, www.climatesmart.qld.gov.au, has been created where people can work out their carbon footprint and find out how they can do more.
“We are also encouraging people to take the carbon challenge and monitor how these small changes can have such a positive impact.”
The ClimateSmart Living campaign will use television, radio and website material to promote climate change strategies for Queenslanders including.
‘Change a Light Bulb’, in which householders are encouraged to replace higher-consumption incandescent bulbs with compact fluorescent bulbs.
‘Cool it by Degrees’, in which residents will be asked to check their refrigerator temperature to ensure the most efficient setting.
‘Climate Under Pressure’, in which motorists are encouraged to pump up their tyres to reduce fuel and resource waste.
‘Splash and Dash Day’, to encourage Queenslanders to cut showers to under four minutes.
‘Queensland Unplugged’, designed to encourage switching off any appliances not actually in use to prevent energy use in standby mode.
18 June, 2007
Further inquiries: Premier’s Office: 3224 4500
Premier Peter Beattie and Minister for Environment and Multiculturalism Lindy Nelson-Carr launched the campaign, called ClimateSmart Living, during Community Cabinet in Airlie Beach.
Mr Beattie said the whole-of-government program would promote the simple things people could do at home, at work and while travelling to reduce greenhouse gas emissions, save money and conserve resources.
“This campaign builds on the government’s commitment to tackling climate change which includes the Queensland Climate Change Centre for Excellence and our $300 million commitment to Clean Coal technology,” Mr Beattie said.
“Climate Change has risen in prominence as a major global issue and is now deemed the single biggest environmental threat facing us today.
“Research conducted by AC Nielsen on behalf of the EPA last year revealed that 52 percent of Queensland residents see the environment as a very important personal priority.
“The only factors more important as personal priorities are family and friends.
“The research also revealed that 34 percent of residents are uncertain what actions they could be undertaking to prepare for climate change.
“The campaign will focus on energy efficiency and progress to sustainable housing, water, waste and other environmental issues.”
Ms Nelson-Carr said ClimateSmart Living was designed to promote simple strategies and personal commitments for living sustainably.
“It’s the little things we do that make a world of difference,” Ms Nelson-Carr said.
“It could be as simple as people changing lightbulbs in homes to compact fluorescent lightbulbs to reduce electricity consumption, or keeping the air pressure in car tyres at a good level to reduce fuel consumption.
“A dedicated website, www.climatesmart.qld.gov.au, has been created where people can work out their carbon footprint and find out how they can do more.
“We are also encouraging people to take the carbon challenge and monitor how these small changes can have such a positive impact.”
The ClimateSmart Living campaign will use television, radio and website material to promote climate change strategies for Queenslanders including.
‘Change a Light Bulb’, in which householders are encouraged to replace higher-consumption incandescent bulbs with compact fluorescent bulbs.
‘Cool it by Degrees’, in which residents will be asked to check their refrigerator temperature to ensure the most efficient setting.
‘Climate Under Pressure’, in which motorists are encouraged to pump up their tyres to reduce fuel and resource waste.
‘Splash and Dash Day’, to encourage Queenslanders to cut showers to under four minutes.
‘Queensland Unplugged’, designed to encourage switching off any appliances not actually in use to prevent energy use in standby mode.
18 June, 2007
Further inquiries: Premier’s Office: 3224 4500