Minister reveals Commonwealth Games beer cans
Published Wednesday, 14 February, 2018 at 11:40 AM
Minister for Innovation and Tourism Industry Development and Minister for the Commonwealth Games
The Honourable Kate Jones
Commonwealth Games Minister Kate Jones has teamed up with iconic Queensland brewery XXXX to release a series of commemorative beer cans to celebrate the Games.
The XXXX Gold cans created by the Queensland institution 36 years after the brewery developed a similar series for Brisbane’s 1982 Commonwealth Games were shown to the public for the first time today.
“In years to come, these cans will be a special part of Queensland’s history,” said Commonwealth Games Minister Kate Jones.
“It’s pieces of memorabili like this that last generations – people will be able to hand down these cans as a reminder of the largest event in Queensland’s history.
“Visitors from overseas will be able to take home a souvenir that is uniquely Australian. Nothing screams Queensland like a XXXX beer can designed to celebrate the Gold Coast Commonwealth Games.
“The XXXX brewery is an icon in Queensland so it’s only fitting they produce the official commemorative cans for the Commonwealth Games.”
The limited edition GC2018 cans will incorporate different themes like swimming, cycling and running and are also intended to celebrate the return of the Commonwealth Games to Queensland.
XXXX Brewery Director Irene Bell said GC2018 commemorative cans would appear in specially-marked cartons of XXXX GOLD and would be sold at major liquor outlets across the state from March and throughout the Games.
“We are really excited to be brewing XXXX GOLD in these special cans and create something nostalgic for Queenslanders,” she said.
“The commemorative cans are a nod to our long-standing support of the games and the Australian team.
“Sport brings us together and helps us celebrate the best of being Australian, something we hope the commemorative cans will also achieve.”
ENDS
Media contact: Jack Harbour 0419 620 447